Sara Haag

 

Sara Haag is known as one of the edgiest and most exciting comedy and commercial directors and screenwriters. She has had a long and successful career in comedy for television, and she has received an impressive number of national and international awards over the years for her commercials. In 2021, she was named Commercial Director of the Year.

Combining the ability to march to her own drum with the ability to march to the beat of the zeitgeist, she has proven that she can create original stories that shake up the conversation and make a mark in society while still creating commercial content with broad appeal. With her outstanding timing, a flawless sense of detail, and her ability to bring out the best in actors, she breathes life into all the stories she puts her hands on.

Sara is currently developing several projects, in both comedy and drama. Having worked primarily in comedy, she is open to working in any genre as long as there is chemistry.

“Film is a collective art form and collaboration is king. Life is too short and horrifying not to laugh at and to share with others.”

 
Sara Haag

Photo: Louise Eriksson

 

Selected works

Winning – series (writer/director) – in development

Toppen – series for Amazon (lead director) – 2022

Full patte Season 1–3 – series (screenwriter/director) – 2014–2017

Pappas pengar Season 1-2 – series (screenwriter/creator) – 2012–2014

Playa del Sol Season 1 – series (episode writer) – 2007

Awards & nominations

Full Patte

Kristallen (Swedish Emmy Award) – Winner, Best Comedy – 2015

Commercial awards

EON Duschen, Forsman & Bodenfors

Epica Awards - Silver - 2013

AMF Pension, Forsman & Bodenfors

Guldägget - Silverägg - 2010

Tele2 Duvor, Forsman & Bodenfors

Epica Awards - Silver - 2009

Guldägget - Silverägg - 2009

Wasabröd Skogens Skatt, Forsman & Bodenfors

Diploma Integrated - 2009