Sara Haag is known as one of the edgiest and most exciting comedy and commercial directors and screenwriters. She has had a long and successful career in comedy for television, and she has received an impressive number of national and international awards over the years for her commercials. In 2021, she was named Commercial Director of the Year.
Combining the ability to march to her own drum with the ability to march to the beat of the zeitgeist, she has proven that she can create original stories that shake up the conversation and make a mark in society while still creating commercial content with broad appeal. With her outstanding timing, a flawless sense of detail, and her ability to bring out the best in actors, she breathes life into all the stories she puts her hands on.
Sara is currently developing several projects, in both comedy and drama. Having worked primarily in comedy, she is open to working in any genre as long as there is chemistry.
“Film is a collective art form and collaboration is king. Life is too short and horrifying not to laugh at and to share with others.”
Winning – series (writer/director) – in development Toppen – series for Amazon (lead director) – 2022 Full patte Season 1–3 – series (screenwriter/director) – 2014–2017 Pappas pengar Season 1-2 – series (screenwriter/creator) – 2012–2014 Playa del Sol Season 1 – series (episode writer) – 2007
Awards & Nominations
Full Patte Kristallen (Swedish Emmy Award) – Winner, Best Comedy – 2015
